Keep Playing Baseball

We created Keep Playing Baseball ("KPB") in memory of Scott Heinig, a young high school coach and former Division 1 pitcher who passed away in 2011. Scott was dedicated to helping high school players succeed and have the opportunity to play baseball in college. Scott's family, friends, and former teammates created KPB to continue this effort. Today, KPB supports players at all levels of youth baseball, and our website reaches over 135,000 users each year. 

KPB's aim has always been to make all levels of college baseball attainable for high school players of all backgrounds. After taking steps to incorporate in 2015, receiving our 501(c)(3) non-profit designation in 2016, starting our in-person educational outreach efforts in 2017, forging a partnership with the Junior Giants, the flagship youth baseball program of the San Francisco Giants, in 2018, reaching well over 1,000 players and parents with free educational programming in 2019, and pivoting to provide online educational courses and help cover participation costs for players amid the pandemic, KPB's ability to deliver on our mission has never been stronger.

In the last year, we have hosted four free youth clinics for hundreds of Little League players, paid league fees for families who couldn't afford them, and helped high school players on their journey to college baseball. In 2023, we are launching the Keep Playing Baseball College Scholarship, a scholarship available to first generation college students who plan to pursue baseball opportunities in college.

Leveraging a network of college baseball insiders, KPB's "player-to-player" information comes directly from those who know college baseball best - current and former college coaches, players, and parents of players. All of KPB's resources are free and provided on multiple platforms with no sign-up or fees required.

KPB's scope extends well beyond the playing field. KPB leverages high school players' interest in baseball to encourage them to focus on grades, organizational skills, and leadership. In addition to information about baseball, KPB provides information about managing the equally daunting academic demands of high school and college. Our mission thus extends to creating a level educational as well as athletic playing field. In providing an economically viable way for high school baseball players of all backgrounds to obtain the information and guidance they need to successfully navigate the college search and recruiting process, KPB is working to create a more equitable and affordable route to college success, both on the field and in the classroom. Watch the short videos in the "Impact Videos" tab to learn more about our work and impact!